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holiday-property-booking/07-seo-accessibility-performance.md

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07. SEO, Accessibility, and Performance

Purpose

Define the non-functional expectations that should shape the build from the start.

Scope

  • SEO structure for property and content pages.
  • Metadata and structured content needs.
  • Accessibility requirements.
  • Responsive behavior.
  • Performance targets.
  • Image handling and gallery behavior.

Proposed Non-Functional Standards

SEO

  • Every public page should have a clear title, meta description, and canonical intent.
  • Property pages should be SEO-friendly and indexable when published.
  • Structured content should support search visibility for properties, location pages, and static pages.

Accessibility

  • Forms, navigation, filters, and booking flows must be keyboard usable.
  • Labels, focus states, and error messages must be explicit.
  • Color contrast and readable spacing should be part of the base design.

Responsive Behavior

  • The site must work on mobile, tablet, and desktop.
  • Listing cards, booking panels, and galleries must reflow cleanly on smaller screens.
  • Admin screens should remain usable on typical laptop widths.

Performance

  • Image delivery should be optimized for property galleries and listing cards.
  • Search and filter interactions should remain responsive.
  • The public pages should avoid unnecessary blocking work on initial load.

Image Handling

  • Property images should support primary and gallery presentation.
  • Alt text should be mandatory where images are public-facing.
  • Image ordering should be controllable from the admin.

What Needs to Be Done

  • Define the SEO fields required for each page type.
  • Define the accessibility baseline for forms, navigation, and booking flows.
  • Define mobile and tablet behavior expectations.
  • Define performance expectations for images, page load, and search filtering.
  • Define any page types that should be noindex or hidden from search engines.
  • Define target performance expectations if the team wants measurable thresholds.

Acceptance Criteria

  • SEO requirements are tied to page types, not treated as an afterthought.
  • The UI requirements are responsive by design.
  • Key flows are usable with keyboard and assistive tech.
  • Performance expectations are written in measurable terms where possible.
  • Image handling and alt text rules are explicit enough for implementation.

Dependencies

  • Public website planning.
  • Content architecture and data model.

Notes

  • This document should keep the eventual implementation honest about quality, not just features.